The Weekly Wrap: May 16 - May 22
The Ultimate Fighting Championship’s marketing train was in full
effect this past week, as the company launched its go-home hype for
UFC 98
The Weekly Wrap: April 25 – May 1
In a stretch of provocative matchmaking across the mixed martial
arts spectrum, the UFC announced an intriguing and marketable test
for middleweight champion...
The Weekly Wrap: April 11 – April 17
It was promoted as the beginning of a new era for Strikeforce, and
by the time it was over, the tag line proved more prophetic than
anyone expected